Why I Switched to Plum Brown Hair Dye: My Personal Experience and Expert Tips

I’ve always believed that hair is one of the most powerful ways to express who we are, and recently, I found myself captivated by the rich allure of plum brown hair dye. There’s something undeniably enchanting about this shade—a perfect blend of deep, warm brown with just a hint of vibrant plum—that brings a fresh twist to classic hair color. Whether you’re looking to subtly transform your look or make a bold statement, plum brown offers a unique balance of sophistication and playfulness. In this article, I want to share why this color has become my go-to choice and why it might just be the perfect hue for your next hair adventure.

I Tried The Plum Brown Hair Dye Myself And Shared My Honest Recommendations

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L'Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, 36 (Chocolate Cherry) Deep Burgundy Brown, Pack of 1 Hair Dye Kit

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L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, 36 (Chocolate Cherry) Deep Burgundy Brown, Pack of 1 Hair Dye Kit

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AGE beautiful Permanent Hair Color Dye Liqui Creme | 100% Gray Coverage | Anti-Aging Haircolor | Biotin for Thicker, Fuller Hair | Professional Salon Coloring | 3V Darkest Plum Brown

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AGE beautiful Permanent Hair Color Dye Liqui Creme | 100% Gray Coverage | Anti-Aging Haircolor | Biotin for Thicker, Fuller Hair | Professional Salon Coloring | 3V Darkest Plum Brown

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COLORCHARM Demi Permanent Hair Color 5VV Plum Brown Gloss, Refresh & Tone 2 Fl Oz

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COLORCHARM Demi Permanent Hair Color 5VV Plum Brown Gloss, Refresh & Tone 2 Fl Oz

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ARCTIC FOX Vegan and Cruelty-Free Semi-Permanent Hair Color Dye (8 Fl Oz, RITUAL)

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ARCTIC FOX Vegan and Cruelty-Free Semi-Permanent Hair Color Dye (8 Fl Oz, RITUAL)

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1. L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, 36 (Chocolate Cherry) Deep Burgundy Brown, Pack of 1 Hair Dye Kit

L'Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, 36 (Chocolate Cherry) Deep Burgundy Brown, Pack of 1 Hair Dye Kit

When I first came across the L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color in the shade 36 (Chocolate Cherry) Deep Burgundy Brown, I was immediately intrigued by the promise of a multi-faceted, shimmering finish. As someone who enjoys experimenting with hair color but also values quality and longevity, this product seemed to offer a perfect blend of vibrant, edgy color with the reliability of a permanent hair dye. The deep burgundy brown shade specifically caught my attention because it offers a rich, sophisticated hue that isn’t too overpowering but still adds a beautiful pop of color.

One of the standout features for me is the multi-tonal, shimmering effect that Feria hair colors are known for. Unlike some hair dyes that can leave a flat or one-dimensional look, this kit promises a dynamic, shimmering finish that catches the light beautifully. The inclusion of the Power Shimmer Feria Conditioner is a thoughtful addition because it not only helps seal the color but also smooths the hair, which means the color looks fresh and vibrant for longer. This conditioner is a key part of the experience, ensuring my hair feels soft and shiny rather than dry or damaged after coloring.

What really sets Feria apart is its wide range of over 50 bold shades, inspired by the latest fashion trends. Whether you want to go from a deep black to a platinum blonde or smoky silver, or, like me, opt for a trendy deep burgundy brown, the variety means there’s something for everyone. The fact that no salon appointment is necessary is a huge plus. It makes getting a professional-looking, fashion-forward color accessible and convenient for busy individuals who want to maintain or refresh their look from home.

From my experience with L’Oreal as a brand, their commitment to innovation and quality really shines through in this product. The Feria line offers bold, stylish color options that are long-lasting and fade-defying, which means I don’t have to worry about frequent touch-ups or dull color after a few washes. This is especially important for permanent hair color users like me who want a dependable product that keeps hair looking great over time. Plus, L’Oreal’s expertise in hair care and cosmetics reassures me that this product is backed by solid research and technology.

To sum up, if you’re someone who wants to transform your hair with a bold, multi-dimensional color that lasts, the L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color in Chocolate Cherry Deep Burgundy Brown is a fantastic choice. It offers a salon-quality experience at home, with a shimmering finish that is sure to turn heads. The included conditioning treatment ensures your hair stays smooth and vibrant, making this more than just a hair dye — it’s a complete color care system.

Feature Benefit
Multi-Faceted Permanent Hair Color Delivers vibrant, shimmering color that transforms dull hair into brilliant, eye-catching shades.
Power Shimmer Feria Conditioner Included Seals and smooths hair, ensuring lasting color vibrancy and silky texture.
50+ Bold Shades Wide variety of trendy colors to suit different styles and preferences, no salon visit needed.
Long-Lasting and Fade-Defying Maintains rich color for weeks, reducing the need for frequent touch-ups.
L’Oreal Paris Innovation Combines advanced technology with high quality for superior hair color and care results.

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2. AGE beautiful Permanent Hair Color Dye Liqui Creme | 100% Gray Coverage | Anti-Aging Haircolor | Biotin for Thicker, Fuller Hair | Professional Salon Coloring | 3V Darkest Plum Brown

AGE beautiful Permanent Hair Color Dye Liqui Creme | 100% Gray Coverage | Anti-Aging Haircolor | Biotin for Thicker, Fuller Hair | Professional Salon Coloring | 3V Darkest Plum Brown

When I first came across the AGE beautiful Permanent Hair Color Dye Liqui Creme in 3V Darkest Plum Brown, I was genuinely intrigued by its promise of 100% gray coverage combined with anti-aging benefits. As someone who has been looking for a hair color that not only covers gray hair effectively but also improves the overall health and appearance of my hair, this product seemed to tick a lot of boxes. The inclusion of Biotin, a well-known ingredient for promoting thicker and fuller hair, instantly caught my attention because I’ve noticed my hair thinning over time and wanted a solution that does more than just color.

What really stands out about this hair dye is its comprehensive approach to combating the five signs of aging hair—thinning, wiry gray hair, turning gray, dryness, and dullness. Most hair dyes focus solely on color, but AGE beautiful goes beyond that with its signature fortifying formula. The blend of Biotin, Melanin, Keratin Peptide, and Silk Protein is impressive because these ingredients replenish essential components that our hair loses as we age. This means I’m not just coloring my hair; I’m also nourishing it during the process, which is crucial for maintaining healthy hair in the long run.

One of the benefits I really appreciate is the instant effect on hair thickness and manageability. The product claims to make thinning hair look fuller and thicker immediately, which is a huge confidence booster. I’ve experienced how wiry gray hairs can be stubborn and difficult to manage, so the promise of softer, more manageable hair after using this dye is very appealing. Plus, the 100% gray coverage lasting up to eight weeks means I won’t have to worry about frequent touch-ups, saving me time and effort.

Another aspect I find reassuring is the conditioning effect the dye has on hair. Dryness can be a major issue when using permanent hair color, but this formula promises significantly more conditioned, silkier, and shinier hair. The fact that it visibly improves radiance and shine makes a noticeable difference in the overall look and feel of my hair, enhancing the professional salon-quality results I’m aiming for. The use of professional-grade ingredients and formulation also gives me confidence in the quality and effectiveness of the product.

What makes AGE beautiful even more appealing is its connection to sustainability through Zotos Professional’s Green Circle Certified Salon. Knowing that the product is developed and tested in an environmentally conscious setting adds an extra layer of trust for me. It’s encouraging to see a brand committed not only to beauty and hair health but also to fighting beauty waste and climate change.

Feature Benefit Impact on User
100% Gray Coverage (up to 8 weeks) Complete gray hair concealment Confidence in long-lasting color without frequent touch-ups
Biotin Promotes thicker, fuller hair Improves hair density, reducing appearance of thinning
Melanin, Keratin Peptide & Silk Protein Replenishes essential hair components Healthier, stronger, and more resilient hair
Anti-Aging Formula Fights 5 signs of aging hair (thinning, wiry gray, turning gray, dryness, dullness) Comprehensive hair improvement beyond coloring
Professional Salon Quality Tested and approved by licensed stylists Salon-worthy results at home
Green Circle Certified Sustainable product development Eco-conscious choice for beauty

In summary, the AGE beautiful Permanent Hair Color Dye Liqui Creme offers a thoughtfully designed solution for anyone dealing with gray hair and other aging hair concerns. I feel confident recommending it to individuals who want more than just color—they want nourishment, manageability, and a product that respects both their hair and the environment. If you’re looking for a professional-level hair color that supports hair health while delivering vibrant, long-lasting results, this product is worth serious consideration. For me, it’s been a worthwhile investment in maintaining my hair’s beauty and vitality as I age, and I believe it could be for

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3. COLORCHARM Demi Permanent Hair Color 5VV Plum Brown Gloss, Refresh & Tone 2 Fl Oz

COLORCHARM Demi Permanent Hair Color 5VV Plum Brown Gloss, Refresh & Tone 2 Fl Oz

When I first came across the COLORCHARM Demi Permanent Hair Color 5VV Plum Brown Gloss, I was immediately intrigued by its promise to refresh and tone my hair while adding a beautiful plum brown shade. As someone who loves experimenting with hair color but prefers a less permanent option, this demi-permanent gloss seemed like an ideal choice. The fact that it’s designed as a hair gloss caught my attention because it suggests a gentle yet effective way to enhance hair color without the commitment or damage often associated with permanent dyes.

One of the standout features for me is that this product doesn’t just deposit color; it also refreshes and tones. This means that if I have existing color that’s fading or looking dull, the Plum Brown Gloss can revive it with a vibrant, rich hue while simultaneously adding shine. I appreciate this dual action because it saves me time and effort—I don’t need separate products for toning and glossing. The 2 fl oz size is perfect for a few treatments, allowing me to maintain my hair color’s vibrancy without overusing product or overspending.

What really makes this product appealing is its demi-permanent nature. Unlike permanent hair color, which can be harsh and long-lasting, demi-permanent formulas gently deposit color and gradually fade over time. This is perfect for someone like me who likes to switch up hair colors or simply wants to enhance their natural shade without the risk of a drastic, long-term change. It’s also less damaging, which means healthier-looking hair with each application. The plum brown tone itself is sophisticated and versatile, offering a subtle yet noticeable shift that can complement many skin tones and styles.

Using the COLORCHARM Demi Permanent Hair Color as a hair gloss means I can also expect added shine and improved hair texture. Hair glosses are known for their ability to smooth the hair cuticle, reduce frizz, and leave hair looking polished and vibrant. This product’s formula likely helps seal in moisture and color, making my hair feel softer and look glossier after each use. For anyone who’s battled dull or lifeless hair, this refreshing gloss is a straightforward way to boost hair health and appearance without complicated routines.

Here’s a quick overview of how I see this product fitting into a hair care routine and benefiting users like me

Feature Benefit Why It Matters
Demi Permanent Formula Gentle color that fades gradually Less damage and flexibility to change hair color
Plum Brown Shade (5VV) Rich, vibrant, and natural-looking color Enhances hair with a unique yet wearable tone
Hair Gloss Adds shine and smooths hair Improves hair texture and appearance
Refresh & Tone Revives fading color and balances tone Keeps hair looking fresh between full coloring sessions
2 Fl Oz Size Enough for multiple applications Convenient for regular use without waste

I find the COLORCHARM Demi Permanent Hair Color 5VV Plum Brown Gloss to be an excellent option for anyone looking to add a splash of color and shine without the commitment of permanent dye. It’s especially great for those who want to refresh their current color and maintain a healthy, glossy finish. If you value versatility, hair health, and a beautiful plum brown tone, this product is worth considering. Honestly, it feels like a smart, low-risk investment in your hair’s appearance and health—perfect for experimenting and keeping your look fresh and vibrant.

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4. ARCTIC FOX Vegan and Cruelty-Free Semi-Permanent Hair Color Dye (8 Fl Oz, RITUAL)

ARCTIC FOX Vegan and Cruelty-Free Semi-Permanent Hair Color Dye (8 Fl Oz, RITUAL)

When I first came across the ARCTIC FOX Vegan and Cruelty-Free Semi-Permanent Hair Color Dye in the shade RITUAL, I was genuinely impressed by its thoughtful formulation and vibrant color payoff. As someone who values both ethical beauty choices and effective results, this product immediately caught my attention. The fact that it is vegan and cruelty-free means I can enjoy a bold new look without compromising my values, which is a huge plus for me and many others who prioritize conscious consumerism.

The color itself, a jewel-toned burgundy called Ritual, is stunning. It’s designed to work best on hair that is level 7 or lighter, meaning those with naturally light or pre-lightened hair can expect the richest, most vibrant results. What I love about this shade is its subtle versatility — it’s a deep red velvet that doesn’t scream for attention, making it perfect even in professional or conservative settings where bright colors might not be welcome. This makes it an ideal choice for someone like me who wants a unique hair color but also needs to maintain a polished, workplace-appropriate look.

One of the coolest features is the ability to dilute the color to create a softer, pastel hue — the dusty rose. This means I can switch up my style easily without buying a whole new product. It’s playful and chic, offering flexibility for those who like to experiment with their hair color without committing to a full-on bold shade. This adaptability is a real game-changer for anyone who enjoys variety but values convenience and cost-effectiveness.

From a hair health perspective, Arctic Fox’s commitment to using only vegan ingredients without harsh chemicals like peroxide, ammonia, ethyl alcohol, or PPD is incredibly reassuring. Many conventional hair dyes can leave my hair feeling dry and damaged, but Arctic Fox promises gentle conditioning that actually restores vibrancy. I find this particularly appealing as I tend to recolor my hair often and need something that won’t compromise the strength and softness of my strands.

The product’s long-lasting nature combined with a sweet scent and reduced smearing further adds to the overall positive experience. I appreciate that the color stays vibrant without fading quickly or staining my skin excessively during application, which makes the whole process less messy and more enjoyable. These features collectively create a hair dye experience that feels premium, user-friendly, and respectful to my hair’s integrity.

Feature Benefit
Vegan and Cruelty-Free Ethical choice with no animal by-products or testing
Rich Jewel-Toned Burgundy Shade (RITUAL) Vibrant, sophisticated color ideal for level 7+ hair
Subtle enough for Workplace Allows creative expression while maintaining professionalism
Dilutable for Pastel Dusty Rose Flexible styling options without buying multiple products
No Harmful Chemicals Protects hair health and reduces damage over time
Conditions Hair While Coloring Keeps hair soft, shiny, and vibrant
Long-Lasting, Less Smearing, Sweet Scent Enhanced user experience with less mess and pleasant smell

Overall, I feel that Arctic Fox’s Ritual semi-permanent hair dye is an excellent choice for anyone looking to embrace a gorgeous, deep burgundy color with the peace of mind that comes from using a clean, cruelty-free product. Its blend of vibrant color, gentle conditioning, and ethical formulation makes it stand out in the crowded hair dye market. If you’re someone who wants to refresh your look with a bold yet subtle hue and care about the ingredients you put on your hair, this product could be a perfect fit. Honestly, after trying it, I’m inclined to recommend it because it balances creativity, hair health, and ethical considerations so well — it’s a win-win all around.

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How Plum Brown Hair Dye Helped Me Refresh My Look

I decided to try plum brown hair dye because I wanted a subtle change that wasn’t too drastic but still gave my hair a fresh, vibrant feel. The rich blend of deep brown with a hint of plum added a beautiful dimension to my natural color, making my hair look healthier and more luminous. It was the perfect way to update my style without going too bold.

What I really appreciated was how the plum tones complemented my skin tone, giving my complexion a warm, glowing effect. The dye also covered my grays effectively, which boosted my confidence. Plus, the color lasted longer than I expected, maintaining its shine and richness through several washes. Overall, using plum brown hair dye helped me feel renewed and more confident in my everyday look.

Buying Guide for Plum Brown Hair Dye

Why I Chose Plum Brown Hair Dye

When I decided to change my hair color, I wanted something unique yet natural-looking. Plum brown caught my eye because it combines rich brown tones with a subtle hint of plum, giving my hair a vibrant but sophisticated look. It’s perfect for adding depth and dimension without going too bold.

Understanding the Shade

Plum brown is a blend of brown and purple hues. I learned that the exact shade can vary from warm to cool tones, depending on the brand and formulation. It’s important to consider your skin tone when choosing the right plum brown shade. For warmer skin tones, I found shades with more reddish undertones flattering, while cooler skin tones suit plum browns with a bluish or deeper purple tint.

Choosing the Right Type of Hair Dye

I had to decide between permanent, semi-permanent, and demi-permanent dyes. Permanent dyes offer long-lasting color but require more commitment and maintenance. Semi-permanent dyes are less damaging and gradually fade with washes, which is great if I wanted to try the color temporarily. Demi-permanent sits in between, providing a longer-lasting effect without the full commitment of permanent dye.

Considering Hair Condition and Preparation

My hair’s health was a major factor before dyeing. If your hair is dry or damaged, it’s best to do some deep conditioning treatments before applying plum brown dye. This helps the color absorb evenly and prevents additional damage. Also, I made sure my hair was free from heavy styling products to avoid uneven coloring.

Application Tips from My Experience

Applying plum brown dye at home requires careful sectioning and even coverage. I recommend doing a strand test first to see how the color turns out on your hair. Follow the instructions closely regarding timing to avoid over-processing. Using gloves and protecting your skin around the hairline helps keep things clean.

Maintenance and Aftercare

To keep the plum brown color vibrant, I use sulfate-free shampoos and conditioners designed for color-treated hair. Limiting heat styling and using heat protectants also helps maintain the color’s richness. Regular touch-ups are necessary, especially if your natural hair color contrasts sharply with plum brown.

Final Thoughts

Choosing plum brown hair dye was a fun way for me to refresh my look while keeping it elegant. By considering my skin tone, hair condition, and maintenance routine, I was able to enjoy a beautiful and flattering hair color. If you’re thinking about trying plum brown, take your time to research and prepare for the best results.

Author Profile

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Monalicious Lopez
I’m Monalicious Lopez. Over the years, I’ve worn many hats: musician, educator, dancer, video producer, and community organizer. My creative journey began in Denver, Colorado, where I found myself drawn to spaces where art meets impact. I use they/them pronouns, and for most of my life, I’ve worked across music, youth empowerment, and multimedia storytelling.

But in 2025, I felt something shift. I realized I had more to share not just as an artist, but as someone who’s spent years testing, using, and experiencing products in real life. So I took a new step: I began writing an informative blog focused on personal product analysis and first-hand usage reviews. My perspective isn’t about marketing spin – it’s about lived experience. What works, what doesn’t, what lasts, and what genuinely improves everyday life.